(February 2, 2015) Whether toys create the trend of the industry or trends influence the originality of toys, this should have been a philosophical approach of the chicken before egg or egg before chicken. At the beginning of the new year, Hape launched three new collections, Crafts, Outdoors, and Home Education at the Nuremberg toy fair. These new collections focus on the nurturing creativity, enlightened curiosity and character building for preschool children.

As the leading international toy fair, Nuremberg toy fair predicted three new trends in 2015: "Little Scientists", "Express Yourself", and "Beyond Reality" to global buyers. Among which the keyword of "Express Yourself" coincides with Hape’s new collections. The spirit of Crafts encourages children to express themselves, and to stimulate children’s artistic  potential and individual creativy; Outdoor, the spirit of play, aims at liberating the nature of children and makes "express yourself" possible.

play it!, the authoritative magazine of Germany Toy Association, highly recommended Hape new collections; Aton Soumache, producer of the upcoming 3D animation The Little Prince, visited the Hape booth and praised Walk-A-Long Puppy.

From January 28 to February 2, Hape made her tasteful appearance at Nuremberg toy fair.